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How to Staff the 10x Media Manager

May 20, 2026

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4 min read

How to Staff the 10x Media Manager

The hardest part of AI adoption isn't the technology. It's the org design question that comes after.

The Hard Part of Running to Magic

May 13, 2026

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3 min read

The Hard Part of Running to Magic

Running to magic means knowing what not to build just as much as what to build.

In Defense of Token-Maxxing

May 6, 2026

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3 min read

In Defense of Token-Maxxing

AI transformation requires exec buy-in and directive to thrive.

No One Wants to Talk to Data. They Want Intelligence.

Apr 29, 2026

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2 min read

No One Wants to Talk to Data. They Want Intelligence.

The best AI products don't answer your questions about data, they act on it.

Why Gigi Is Going Headless

Apr 22, 2026

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4 min read

Why Gigi Is Going Headless

The best AI products don't wait for you to log in. They show up where you already are.

Amazon DSP Creative Rejection Has a Black Box Problem. So I Built a Fix.

Apr 15, 2026

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5 min read

Amazon DSP Creative Rejection Has a Black Box Problem. So I Built a Fix.

Vibe coding a compliance tool solo isn't a side project. It's what staying credible at the edge of AI requires.

Safeguards are how you earn automation

Apr 8, 2026

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5 min read

Safeguards are how you earn automation

The path from assistant to autonomous strategist runs through guardrails, not around them.

Every Company Needs an OpenClaw Strategy. Here's Ours.

Apr 1, 2026

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6 min read

Every Company Needs an OpenClaw Strategy. Here's Ours.

The shift from tools you use to agents that act. Always-on AI isn't a feature. It's a fundamentally different way of working.

Stop Shipping Your Agentic Org Chart

Mar 25, 2026

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5 min read

Stop Shipping Your Agentic Org Chart

Exposing specialized sub-agents to customers forces users to think like your engineering team instead of focusing on outcomes.

Where AI Agent Moats Actually Form in Media Buying

Mar 18, 2026

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8 min read

Where AI Agent Moats Actually Form in Media Buying

Most media buying agents start with workflow automation. The defensible ones build proprietary infrastructure that makes autonomous decisions competitors can't replicate.

Why No One Has Built a Great Amazon DSP Product (Until Now)

Mar 11, 2026

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5 min read

Why No One Has Built a Great Amazon DSP Product (Until Now)

The best-resourced companies in Amazon ad tech couldn't crack the DSP. Here's why that was always an architectural problem, and what finally solves it.

AI Runs Ad Ops Now. So Who's Accountable?

Mar 4, 2026

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5 min read

AI Runs Ad Ops Now. So Who's Accountable?

Productivity gains come with hidden costs: approval fatigue and cognitive overload are creating bottlenecks that demand a new operating model.

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